They ask AI who can build the cabinetry they have been saving photos of, and it names two or three carpenters.
Cabinetry, built-ins and decks get compared for weeks before anyone picks up the phone. ChatGPT, Gemini, Google's AI Overviews, Claude and Perplexity each come back with two or three carpenters for the job, and a homeowner who cannot see your finish yet has little else to go on. Wombid's free audit shows whether one of them is yours. Then we get to work on the signals that decide it.
Your carpentry business is judged on six questions.
Every Wombid audit puts the same six questions a real customer would ask to all five AI engines, live, with your trade and your area swapped in. For a carpenter in Hornsby they read:
- Who is the best carpenter in Hornsby?
- Can you recommend a reliable carpenter near Hornsby?
- I need a carpenter for custom cabinetry in Hornsby. Who should I call?
- Which carpenter in Hornsby has the best reviews?
- Emergency carpenter in Hornsby, who can help fast?
- Affordable carpenter for timber decking around Hornsby?
Worth being straight about the fifth one: emergency carpenter is the weakest of the six for a chippy. You do get urgent calls, the door that will not lock or the deck board someone has put a foot through, but that is repair work and it is not where the money is. The weight sits on three and six, where the job is named outright, and on the three that turn on reputation: best, reliable, best reviews. Cabinetry and decking are two different buyers, and if your profile only says carpentry, neither question has anything of yours to quote.
One you never see. The other is already yours.
“The blokes booked out to Christmas are not better carpenters. They are just easier to find.”
Carpentry is bought on proof of finish, and the customer has nothing to go on until somebody hands them a name they can check: recent Google reviews that name the suburb and the work, a profile that says custom cabinetry, built-in wardrobes, timber decking and pergolas in those words, and the same details everywhere. That is what the AI engines read too. Wombid measures what all five engines say about your business, shows you who is being named instead, then works those signals month after month. No one can guarantee an AI recommendation. What you get is every signal working in your favour, and proof of what changed, from $129 a month after the free audit.
“I priced their cabinetry back in autumn and have not heard a thing since.”
A carpenter's quote is a big number on a slow decision, and quiet is not a no. Deck quotes go cold over winter, cabinetry waits on the rest of the reno, and the family you built the wardrobes for two years ago is now talking about a deck. The one-off $149 Win-Back Campaign goes through your own ServiceM8, finds up to 100 past customers and quotes that never went ahead, and sends each one a personal text in your name from a number they can reply to. You approve every message before anything sends, replies land on your phone, and opt-outs are handled automatically. One payment, no subscription. We only ever work your own records: no bought lists, no strangers, and we never sell leads.
Reviews are where the two sides meet.
The review engine inside Growth texts your customer one honest Google review request right after you mark the job done, while they are still opening the new drawers for no reason and nobody has put a mark on the deck yet. That is a Win work action, and the dated public review it earns is one of the strongest signals the AI engines and Google Maps read when they decide which carpenter to name.
Start free. Every price is the full price.
Free Audit
All five AI engines plus your Google Maps positions, checked live for your area. Score, competitors, fix list, emailed.
Run it now →Starter
Your visibility re-checked monthly, plus a Fix Pack of ready-to-paste content aimed at the exact carpenter questions you are missing, cabinetry and decking included.
See Starter →Growth
Everything in Starter weekly, plus the review engine texting your customers after every job and your listings set up where they count.
See Growth →Win-Back Campaign
Your quiet quotes and past customers, texted personally in your name from your own ServiceM8 records. You approve every message.
See the campaign →Prices in AUD, GST included. Monthly plans are month to month, cancel anytime. The Win-Back Campaign is one payment and does not start a subscription. Either side can come first.
What carpenters ask us.
How do I find out if AI recommends my carpentry business?
Why does my audit ask about an emergency carpenter?
Do I need a plan to run the Win-Back Campaign?
Can Wombid guarantee ChatGPT will recommend my business?
Find out what AI tells customers about carpenters in your area.
Four details, and the report lands in your inbox: your score, the competitors being named instead, and the fixes in order.
Get your free AI Visibility Audit →