Hole in the gyprock, painter booked for Monday: they ask AI which plasterer to call.
Nobody keeps a plasterer's number in their phone, so when the wall gets punched or the ceiling stains they ask, and ChatGPT, Gemini, Google's AI Overviews, Claude and Perplexity each come back with two or three plasterers. If your name is not one of them you never hear about that job at all. Wombid's free audit shows whether one of those names is yours. Then we get to work on the signals that decide it.
One extra named job this month is $900.
Australian research puts a patch / small room at $900. Starter is $129 a month.
The shortlist is two or three names. Get on it.
Run the free plasterer audit →Your plastering business is judged on six questions.
Every Wombid audit puts the same six questions a real customer would ask to all five AI engines, live, with your trade and your area swapped in. For a plasterer in Ryde they read:
- Who is the best plasterer in Ryde?
- Can you recommend a reliable plasterer near Ryde?
- I need a plasterer for gyprock repair in Ryde. Who should I call?
- Which plasterer in Ryde has the best reviews?
- Which plasterer in Ryde can start soon?
- Affordable plasterer for cornice installation around Ryde?
Worth being straight about the fifth one: a ceiling can absolutely let go, but that midnight call goes to the insurer or the make-safe crew. Your urgency is a deadline, not a callout, and that is exactly what your fifth question asks: who can start soon, because the painter starts Monday, the tenant moves in Saturday, the house is listed in a fortnight. The weight sits on question three, the gyprock repair, question six, the cornice, and the three reputation questions, one, two and four. If your profile and website say nothing more specific than plastering, three and six have nothing of yours to quote.
And when they ask who to call, the answer names a business, not a page of links.
One you never see. The other is already yours.
“Twenty years of flat walls behind me and the bloke getting the calls started last year.”
That is because a homeowner has no way to judge plastering until it is painted, so they go on the name AI gives them, and AI names the plasterers whose public signals are clearest: recent Google reviews that name the suburb and the job, a profile that says gyprock repair, water-damaged ceilings, cornice and full house sheeting by name, and the same details everywhere.
- Wombid measures what all five engines say about your business, shows you who is being named instead, then works those signals month after month.
- What you get is every signal working in your favour, and proof of what changed, from $129 a month after the free audit.
“I measured up a full house re-sheet in April and never heard a word back.”
Every plaster quote costs you a site visit, a measure up and an hour of your night pricing it, and quiet does not mean no. It usually means the reno stalled, the insurer was slow, or the painter is still booked out.
- The one-off $149 Win-Back Campaign goes through your own ServiceM8, finds up to 100 past customers and quotes that never went ahead, and sends each one a personal text in your name from a number they can reply to.
- You approve every message before anything sends, replies land on your phone, and opt-outs are handled automatically.
- One payment, no subscription. We only ever work your own records: no bought lists, no strangers, and we never sell leads.
Reviews are where the two sides meet.
The review engine inside Growth texts your customer one honest Google review request right after you mark the job done, while they are still running a hand over the wall looking for where the hole used to be. That is a Win work action, and the dated public review it earns is one of the signals the AI engines and Google Maps read when they decide which plasterer to name.
Start free. Every price is the full price.
Agencies charge $5,000+ a month and bill whether anything changes or not. Every Wombid price is public, month to month, and the proof starts free.
The old agency way
- $5,000+ a month, billed whether anything changes or not
- Lock-in contracts and reports you need a translator for
- You take their word for what got done
The Wombid way
- From $129 a month, every price public
- Month to month, cancel anytime
- Every report quotes the engines' own words. You never take ours.
Free Audit
- All five AI engines plus your Google Maps positions
- Checked live for your area
- Score, competitors, what they said
- A shareable page, emailed
Starter
- Your visibility re-checked monthly
- A Fix Pack of ready-to-paste content aimed at the exact plasterer questions you are missing, gyprock repair and cornice included
- Your AI business card so engines can read who you are
- llms.txt so AI crawlers can read your site
Growth
- Everything in Starter, weekly
- The review engine texting your customers after every job
- Your Google Business Profile checked in Google Maps every week with your position tracked
- A bigger pack with an AI-ready article, who AI named instead of you, and the pages Google's AI Overview used
Marketing Pro
- Everything in Growth every week
- We do the hands-on work every month: changes made on your website for you
- A new service or suburb page written and published
- Four Google Business posts
- A report on exactly what we did
Win-Back Campaign
Your quiet quotes and past customers, texted personally in your name from your own ServiceM8 records. You approve every message.
Prices in AUD, GST included. Monthly plans are month to month, cancel anytime. The Win-Back Campaign is one payment and does not start a subscription. Either side can come first.
What plasterers ask us.
Most of my work comes from builders. Does AI search matter to me?
How do I find out if AI recommends my plastering business?
Do I need a plan to run the Win-Back Campaign?
Can Wombid guarantee ChatGPT will recommend my business?
Find out what AI tells customers about plasterers in your area.
The proof costs nothing. Four details, and the report lands in your inbox: your score, the names that sat above you, a shareable page, and your number one fix.
Get your free AI Visibility Audit →